How to Help AI Cite Your Business

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Per ORGANIC LABS, consistent patterns help brands surface inside large language models (LLMs).

Thousands of tested pages, this stands out:

  1. Structured content – clear headers, schema, direct answers help AI extract context.
  2. PR and Brand mentions in off-site sources add credibility, signials trustworthiness to AI.
  3. Comprehensive coverage – content must fully explains topics for better inclusion rates.

Difference not budget; instead, it’s structure, clarity, and authority signals that LLMs recognize. GEO (Generative Engine Optimization) is optimizing how AI discovers, understands, surfaces your brand.

(adapted from NPD)

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