How (and Why) to Optimize Websites for Agents and Bots vs Humans

It’s been recently promulgated that the majority of website traffic, in general, is by bots, crawls, ai-agents, etc — making the web more computer-to-computer rather than human-to-computer based. Bots as the Majority of Web Traffic? Evidence, Measurement Pitfalls, and a Bot‑First Playbook Executive synthesis on the 51% claim Multiple credible, primary sources now support the … Read more

AI-optimized Self-tuning of Product-page SEO to Maximize Everything

Ai seo

PROMPT: Comment on idea of having website auto-submit its product descriptions to oai that is prompted as seo expert and have oai send json optimized seo for the product page. put this into a weekly loop to keep product seo tuning sharp. RESPONSE: This is a sound, forward-looking idea, and—done carefully—it aligns with where search, … Read more

How to Feed Your Product Catalog to AI for Search, Merch and Purch

Brenden Integrations

If you mean ChatGPT’s “Instant Checkout” (buy inside chat), the most efficient path is not sitemap.xml. It’s: Below is the concrete “what data / what order / what format / what schema”. Step 0 — Confirm eligibility and apply Instant Checkout in ChatGPT is open to approved partners. The official “Get started” flow is: apply … Read more

ChatGPT Integrations — ShopGPT – a New Kind of online shopping experience – OpenAI as personal shopping agent – Instant Checkout

Shopgpt

“OpenAI recently announced a new feature that turns ChatGPT into a personal shopping assistant. You ask for something, and it doesn’t just recommend it. It finds it, prices it, and even helps you check out all in one chat. …a New Kind of Online Shopping Experience — one where everything from product discovery and research … Read more

Subdomains vs Subdirs for Ranking, Discovery and Citation in Light of AI

Excellent question — it is absolutely right to reframe this in the context of AI-driven search and ranking systems (Google’s SGE, Bing Copilot, Perplexity, etc.). In this new era, the SEO calculus between subdomain vs subdirectory changes significantly.Here’s a modern, AI-aware evaluation: 1. AI systems are far less “domain-centric” than legacy search Traditional SEO rewarded … Read more

How to Help AI Cite Your Business

Per ORGANIC LABS, consistent patterns help brands surface inside large language models (LLMs). Thousands of tested pages, this stands out: Difference not budget; instead, it’s structure, clarity, and authority signals that LLMs recognize. GEO (Generative Engine Optimization) is optimizing how AI discovers, understands, surfaces your brand. (adapted from NPD)

ChatGPT Ranking Behavior

How ChatGPT (me) selects and cites sources, and how you can optimize your SEO/content to maximize your chances of being surfaced or cited. How ChatGPT Ranks & Cites Content 1. Source Selection Process 2. Relevance & Matching 3. Authority & Trust Signals 4. Freshness Bias 5. Content Predictability / “Perplexity” 6. Structured Data & Metadata … Read more

Gemini Ranking Behavior

Here’s how Google Gemini—part of Google’s AI-powered search ecosystem—selects, ranks, and cites content in its responses, and what you can do to optimize for better visibility (SEO in the AI era): How Gemini “Ranks” (i.e., Selects and Cites Sources) 1. Built on Traditional Google Ranking Foundations Gemini’s outputs rely heavily on Google’s existing ranking systems … Read more