SEO 4 AI

If you want AI to show your content, you need to be seen as the go-to expert in your space.

That means creating a lot of helpful content that covers your main topics and the smaller questions people ask around them.

Think of your website like a library.

The more complete it is, the more likely AI is to trust it and use it in search results.

This is called topical authority: how clearly your site demonstrates deep expertise across a subject, not just a single post.

Your main pages are backed up by helpful, related content.

Clear links connect everything, so people and AI can follow your ideas.

Your brand shows up for more types of searches, not just one or two.

But if your pages are standing alone with no support, AI won’t trust them—or show them.

Make sure your content sends the right signals.